|
 Marketing
Director
| Salary
Range: |
120K to
140K |
| Reports
To: |
VP Marketing
Base Business |
Summary:
The Marketing Director will have primary responsibility for planning
and executing all consumer marketing initiatives and achieving financial
plan objectives for their assigned category(s). The Marketing Director
will supervise Marketing Manager(s), Senior Marketing Manager(s)
or Product Sales Manager(s).
Responsibilities:
- Establish
the strategic direction of the category through the development
of short- and long-term business plans for the assigned segment(s)
of the product line and each major channel of distribution.
- Develops
and leads the execution of the annual business plan by integrating
the efforts of all essential functions across the Company.
- Maximizes
profitability of assigned products by monitoring volume, margins
and spending, reporting on progress against planned margin and
volume, and making adjustments to the plan as necessary to maximize
results.
- Utilizes
all available analytical tools to measure spending effectiveness
and gather key learning for continuous improvement.
- Leads the
planning and creative execution of packaging, advertising, consumer
promotions, etc. including the supervision of activities of external
agencies.
- Coaching
and development of Marketing Manager(s), Senior Marketing Manager(s)
or Product Sales Manager(s).
Requirements:
- 8+ years
Consumer Packaged Goods marketing experience, at least 5 of those
years at U.S. based consumer-products company marketing to U.S.
consumers.
- At least
3 years as a Marketing/Brand Manager in a CPG company
- Proven achiever
with a track record of success
- Supervisory
experience in multiple roles
- P&L accountability
- Demonstrated
ability to manage diverse cross-functional teams
- Superior
analytical skills and experience utilizing syndicated data in
decision making
- Excellent
oral and written communication skills
- Proficient
at an intermediate level in Microsoft Office software applications
including Word, Excel, PowerPoint, and Outlook
Education: Bachelor's
degree in Business Administration, Marketing, or related field:
MBA strongly preferred.
Equal Opportunity Employer
Corporate
Diversity Search, Inc. is a nationwide executive search firm specializing
in the placement of women and minorities. Our client is the nations
largest processor of frozen vegetables, making more than 40 of America's
favorite brands.
To learn more about this marketing opportunity as well as others
Please
respond to:
Diane Oates
oates@corpdiversitysearch.com
Phone: (585) 787-0537
Fax: (585) 787-1321
|
